Barbara is an ex Managing Director of The Body Shop International and of Dorling Kindersley Publishing. A former trustee of The Body Shop Foundation and International charity Children on the Edge. More recently Barbara ran her own very successful consultancy business. She is a passionate supporter of women in business and mentored the founder of The Aspire Foundation helping women and girls globally to achieve more business, social and economic freedom. Barbara has also held non executive advisory roles. She is now delighted to be a trustee of C.A.A.T.
“The appeal we have launched is the next chapter in the charity’s history. A next generation helicopter which will save more time and save more lives. It will reach more people and improve the quality of care that patients receive. I feel incredibly proud to be a trustee of this charity and to now Chair the appeal board as we deliver the next chapters legacy to the people of Cornwall now and for future generations to come. The people, businesses & organisations of Cornwall & The Isles of Scilly have always generously supported this charity and I know will join us on our mission to raise £2.5m."